SEO Blog Post Writer
Researches keywords and competitor content via Brave Search, generates SEO-optimized blog posts with proper heading structure, meta descriptions, and internal linking suggestions. Prerequisites: brave-search MCP, python3.
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# SEO Blog Post Writer
Research keywords, analyze competitor content, and generate SEO-optimized blog posts with proper structure and meta tags.
## When to Use
- "Write a blog post about {topic}"
- "Create an SEO-optimized article on {topic}"
- "Research and write a 2000-word post about {topic}"
## Requirements
- **Brave Search MCP** for keyword research and competitor analysis
- **python3** for word count and readability scoring
## Workflow
### Step 1 — Topic & Audience
- **Topic/keyword** (primary keyword to target)
- **Target audience** (developers, marketers, beginners, etc.)
- **Tone** (professional, conversational, authoritative, friendly)
- **Word count target** (800, 1500, 2500)
- **CTA** (what should the reader do after reading?)
### Step 2 — Keyword & Competitor Research
```
brave_web_search: "{PRIMARY_KEYWORD} {YEAR}"
brave_web_search: "{PRIMARY_KEYWORD} guide tutorial"
brave_web_search: "{PRIMARY_KEYWORD} tips best practices"
brave_web_search: "related:{PRIMARY_KEYWORD} people also ask"
```
Extract from top results:
- Common headings and structure
- Sub-topics covered
- Average word count
- Related keywords / "People Also Ask" questions
- Content gaps (what top results don't cover)
### Step 3 — Build Outline
```markdown
## Article Outline
**Title (H1):** {60 chars max — includes primary keyword}
**Meta description:** {155 chars — includes keyword + CTA}
**Primary keyword:** {keyword}
**Secondary keywords:** {kw1}, {kw2}, {kw3}
### Structure
1. **Introduction** (~150 words) — Hook + what reader learns
2. **H2: {Section}** (~300 words) — {Key point}
- H3: {Subsection}
- H3: {Subsection}
3. **H2: {Section}** (~400 words) — {Key point}
4. **H2: {Section}** (~300 words) — {Key point}
5. **H2: FAQ** — 3-4 "People Also Ask" questions
6. **Conclusion + CTA** (~150 words)
```
Present outline for approval before writing.
### Step 4 — Write the Post
SEO rules while writing:
- Primary keyword in: title, first 100 words, one H2, meta description
- Secondary keywords naturally distributed
- Short paragraphs (2-4 sentences)
- Bullet lists and numbered lists for scannability
- One image suggestion per major section
### Step 5 — Readability Check
```bash
python3 << 'PYEOF'
text = """{ARTICLE_TEXT}"""
words = text.split()
sentences = text.count('.') + text.count('!') + text.count('?')
paragraphs = text.count('\n\n') + 1
avg_sentence_len = len(words) / max(sentences, 1)
# Flesch-Kincaid approximation
fk_grade = 0.39 * avg_sentence_len + 11.8 * (sum(1 for w in words if len(w) > 6) / max(len(words),1)) - 15.59
print(f"Word count: {len(words)}")
print(f"Sentences: {sentences}")
print(f"Avg sentence length: {avg_sentence_len:.1f} words")
print(f"Readability: ~Grade {max(fk_grade, 1):.0f} (target: 6-8)")
print(f"Paragraphs: {paragraphs}")
h2_count = text.count('## ')
print(f"H2 headings: {h2_count} (target: {len(words)//300}-{len(words)//200})")
PYEOF
```
### Step 6 — Save Article
```bash
mkdir -p outputs/content
cat > "outputs/content/blog-{SLUG}-{DATE}.md" << 'EOF'
---
title: "{TITLE}"
meta_description: "{META_DESCRIPTION}"
keywords: ["{KW1}", "{KW2}", "{KW3}"]
author: "{AUTHOR}"
date: "{DATE}"
---
{ARTICLE}
EOF
```
## Important Rules
- Research first, write second — content must be accurate and current
- Don't keyword-stuff — use primary keyword naturally (1-2% density)
- Every claim should be supportable by search results
- Include original insights, not just rephrased competitor content
- Present outline before writing — don't waste effort on wrong direction
## Example Prompts
- "Write an SEO blog post about 'Kubernetes vs Docker Swarm'"
- "Create a 2000-word guide on home composting for beginners"
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